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WINDHOEK, Jan. 26 (Xinhua) -- Although Ebola virus has been contained in some affected1 African countries, Air Namibia is counting its losses which are said to be at 50 million Namibian dollars (about 5 million U.S dollars).
The airline's acting2 chief executive3 officer Rene Gsponer said last week that ever since the Ebola virus outbreak, Namibia has seen very few visitors from European countries.
"Up to October, because it was a peak season, we increased our booking numbers, out load factors and also our revenue4 so all the trends were very good but now we have a bit of a crisis5 because we are facing the Ebola effects," Gsponer told the media.
Ebola deals heavy blow on Air Namibia
Gsponer said there has been a wrong perception6 that Namibia is one of the countries that have recorded Ebola cases, but it will not be easy for Namibia to change the perception.
"We will have to make more marketing7 sales," he added. "We will be selling to the world that there has never been a case of Ebola in Namibia, making people understand that this is the most beautiful place and it is safe."
The Ebola virus effect comes at a time when Air Namibia had started making profit of about 5 million Namibian dollars to 25 million Namibian dollars, according to Gsponer.
Gsponer continued that if the company has a bad month it will be losing 50 million Namibian dollars.
He said Air Namibia's running costs are about 185 million Namibian dollars a month and that they need to be making about 200 million Namibian dollars a month.
According to Gsponer, Air Namibia used to make losses of about 600 million Namibian dollars per year but they now target about 200 million Namibian dollars loss per year. (One U.S. dollar equals about 10 Namibian dollars.)
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1 affected | |
adj.不自然的,假装的 | |
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2 acting | |
n.演戏,行为,假装;adj.代理的,临时的,演出用的 | |
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3 executive | |
adj.执行的,行政的;n.执行者,行政官,经理 | |
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4 revenue | |
n.总收入,财政收入,税收;税务局 | |
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5 crisis | |
n.危机,危急关头,决定性时刻,关键阶段 | |
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6 perception | |
n.感知,感觉,觉察(力);认识,观念,看法 | |
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7 marketing | |
n.行销,在市场的买卖,买东西 | |
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