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(单词翻译:双击或拖选)
STEVE INSKEEP, HOST:
Vaping is often billed as a healthier alternative to cigarettes or a way to help smokers1 quit. But the manufacturing of flavored vape products has drawn2 minors3 to electronic smoking. Colorado Public Radio's John Daley has more on the FDA's most recent attempts to prevent the marketing4 of tobacco products to minors.
JOHN DALEY, BYLINE5: The Food and Drug Administration and Federal Trade Commission, on Tuesday, sent warning letters to more than a dozen manufacturers, distributors and retailers7 of e-cigarette liquids. In a phone briefing for reporters, FDA Commissioner8 Scott Gottlieb says the companies are endangering kids by marketing the products to resemble juice boxes, cookies or candy.
SCOTT GOTTLIEB: You look at the lollipop9, for example. I don't see how my 4- or 5-year-old doesn't just look at that and see a lollipop. It's a lollipop.
DALEY: E-liquids are used in electronic cigarettes. And they often use nicotine10, which can cause illness, even death, if ingested by a small child. Products targeted have names like Vape Heads' sour Smurf Sauce and V'Nilla Cookies and Milk. And, says Gottlieb...
GOTTLIEB: These are being deliberately11 designed in ways that they can be just mistakenly confused by a child.
DALEY: Which violate federal guidelines for tobacco labeling and marketing. Jameson Rodgers is with one of the companies, California-based NEWhere, Inc. He said its products are only for adults who want to switch to vaping from traditional cigarettes, which he says are less healthy. The FDA targeted its e-liquid called One Mad Hit Juice Box. Rodgers said the company voluntarily removed it from distribution last year.
JAMESON RODGERS: We definitely didn't intend to position it as a product that would appeal to anybody that wasn't of legal smoking age.
DALEY: Though he admits it might have been confusing for kids. Ray Story is CEO of an industry trade group based in Georgia called the Tobacco Vapor12 Electronic Cigarette Association. Story says he welcomes the federal agency crackdown on what he calls fly-by-night companies targeting minors.
RAY STORY: Really, would you buy a product to vape with the name Dancing Monkey or Cotton Candy? And at the end of the day, we're trying to create products that have the ability to compete against big tobacco.
DALEY: Last week, the FDA went after the e-cigarette brand Juul and some retail6 stores for marketing to minors. The companies targeted Tuesday have 15 days to respond to either defend their practices or explain how they'll change their labeling or risk federal actions such as fines or prosecution13.
For NPR News, I'm John Daley.
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INSKEEP: That story is part of a reporting partnership14 with NPR, Colorado Public Radio and Kaiser Health News.
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1 smokers | |
吸烟者( smoker的名词复数 ) | |
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2 drawn | |
v.拖,拉,拔出;adj.憔悴的,紧张的 | |
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3 minors | |
n.未成年人( minor的名词复数 );副修科目;小公司;[逻辑学]小前提v.[主美国英语]副修,选修,兼修( minor的第三人称单数 ) | |
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4 marketing | |
n.行销,在市场的买卖,买东西 | |
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5 byline | |
n.署名;v.署名 | |
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6 retail | |
v./n.零售;adv.以零售价格 | |
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7 retailers | |
零售商,零售店( retailer的名词复数 ) | |
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8 commissioner | |
n.(政府厅、局、处等部门)专员,长官,委员 | |
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9 lollipop | |
n.棒棒糖 | |
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10 nicotine | |
n.(化)尼古丁,烟碱 | |
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11 deliberately | |
adv.审慎地;蓄意地;故意地 | |
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12 vapor | |
n.蒸汽,雾气 | |
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13 prosecution | |
n.起诉,告发,检举,执行,经营 | |
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14 partnership | |
n.合作关系,伙伴关系 | |
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