新闻纵贯线 Today updated 20:00 2017/04/21

 火速蹿红的秘籍，中外网红支招

Welcome to 'Today' - an hour of world news and analysis -- from a different perspective. I'm Jingnan.

Coming up:

--We'll have a one hour panel discussion on the prevalence of online stars in China.

--There is a group of people quickly emerging throughout the Chinese internet, online stars- or as they are known in Chinese 'Wang Hong". They have gained immense fame and wide attention in recent years, with anyone able to turn the banal¹ into the sensational- a potential Wang Hong in the making. Among the online stars, there are those who specialize in performing via live streaming videos. These Wang Hong Beings are labeled "internet anchors" and they sing, chat, or even undergo plastic surgery while live streaming. While incurring² criticism from some audiences, these internet anchors are also making fortunes through this business model. So what does it mean to be an online star? How did the online celebrity³ economy come into being? Is there a way to better regulate the industry? These questions and much more on this edition of Today, where we'll be discussing the Wang Hong phenomenon in China.

For more on this, CRI's Jingnan is now joined on the line by Mike Bastin, Senior Lecturer at Southampton Solent University, and Visiting Professor at the University of International Business and Economics;Annabelle Zhang, producer and host with Wallstreet Multimedia;ZHOU Heyang our colleague, host of Roundtable

If you have questions about these stories to our guests or leave comments, simply follow our Wechat company account, 轻松调频EZFM or follow us on Weibo, @今日Today_on_CRI.

1 banal   

adj.陈腐的，平庸的

参考例句：

• Making banal remarks was one of his bad habits.他的坏习惯之一就是喜欢说些陈词滥调。
• The allegations ranged from the banal to the bizarre.从平淡无奇到离奇百怪的各种说法都有。

2 incurring   

遭受，招致，引起( incur的现在分词 )

参考例句：

• Many of the world's farmers are also incurring economic deficits. 世界上许多农民还在遭受经济上的亏损。
• He spoke to the Don directly, taking a chance on incurring Michael's ill will. 他直接向老头子谈自己的意见，这显然要冒引起迈克尔反感的风险。 来自教父部分

3 celebrity   

n.名人，名流；著名，名声，名望

参考例句：

• Tom found himself something of a celebrity. 汤姆意识到自己已小有名气了。
• He haunted famous men, hoping to get celebrity for himself. 他常和名人在一起, 希望借此使自己获得名气。