世界名牌博览：戴尔

戴尔（Dell），是一家总部位于美国德克萨斯州朗德罗克的世界五百强企业，由迈克尔·戴尔于1984年创立。戴尔以生产、设计、销售家用以及办公室电脑而闻名，不过它同时也涉足高端电脑市场，生产与销售服务器、数据储存设备、网络设备等。

戴尔公司于1992年进入《财富》杂志500家之列，戴尔因此成为其中最年轻的首席执行官。

戴尔公司名列《财富》杂志500家的第48位。自1995年起，戴尔公司一直名列《财富》杂志评选的“最受仰慕的公司”，2001年排名第10位。2011年上升至第6位。

2013年2月6日，戴尔创始人、董事长兼首席执行官迈克尔·戴尔[1]  （Michael Dell）将与全球技术投资公司银湖（Silver Lake）合作收购戴尔。

2015年10月12日，戴尔与数据存储公司EMC的并购宣布完成，最终戴尔以670亿美元收购了EMC。

 

Dell Inc. is a multinational¹ information technology company. It is best known for its competitively-priced computers and its original distribution methods. It was started by Michael Dell in 1984 under the name of PCs Limited. Dell was a student at the University of Texas and believed he could make money by making computers for and selling directly to his customers. He made $73 million in his first year by allowing customers to order their computers and choose design options. In 1996, Dell started selling computers via the Internet and his company became a serious contender² in the PC market. In 2002, Dell moved into making televisions, music players and printers. Dell is committed to innovation³ and green technologies. It is working towards being “the greenest technology company on the planet”.

 

 

 

 

1 multinational   

adj.多国的，多种国籍的；n.多国籍公司，跨国公司

参考例句：

• The firm was taken over by a multinational consulting firm.这家公司被一个跨国咨询公司收购。
• He analyzed the relationship between multinational corporations and under-developed countries.他分析了跨国公司和不发达国家之间的关系。

2 contender   

n.参赛者

参考例句：

• a contender for a gold medal in the Olympics 奥运金牌的争夺者
• She has recently become a strong contender for the gold medal . 她最近已经成为一个金牌的强有力争夺者。

3 innovation   

n.改革，革新，新观念，新方法，新发明

参考例句：

• There are all sorts of possibilities for technical innovation.技术革新的门道很多。
• An enterprise should encourage innovation.企业应鼓励创新。