英语听力精选进阶版 15786

 

Bottom Line: Brands 5 July 12

Thu, 5 Jul 12

Big brands vs own-labels. Evan Davis and guests swap¹ thoughts on the evolution and hierarchy² of brands. Who has the upper hand in the many battles being fought between big consumer brands and shops’ own-labels? They also consider consumer tastes – do their own customers have good taste, or do they just buy what they’re given?

1 swap   

n.交换；vt.交换，用...作交易

参考例句：

• I will swap you my bicycle for your radio.我想拿我的自行车换你的收音机。
• This comic was a swap that I got from Nick.这本漫画书是我从尼克那里换来的。

2 hierarchy   

n.等级制度；统治集团，领导层

参考例句：

• There is a rigid hierarchy of power in that country.那个国家有一套严密的权力等级制度。
• She's high up in the management hierarchy.她在管理阶层中地位很高。