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【英语语言学习】苹果总裁库克在乔治华盛顿大学的演讲

时间:2016-10-17 06:14来源:互联网 提供网友:yajing   字体: [ ]
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Hello GW.
Thank you very much President Knapp for that kind intro. Alex, trustees, faculty1 and deans of the university, my fellow honorees, and especially you the class of 2015. Yes.
Congratulations to you, to your family, to your friends that are attending today's ceremony. You made it. It's a privilege, a rare privilege of a lifetime to be with you today. And I think thank you enough for making me an honorary Colonial.
Before I begin today, they asked me to make a standard announcement. You’ve heard this before. About silencing your phones. Those of you with an iPhone, just place it in silent mode. If you don't have an iPhone, please pass it to the center aisle2. Apple has a world-class recycling program.
RELATED: Apple's Steve Jobs delivers Stanford University commencement address in 2005
You know, this is really an amazing place. And for a lot of you, I’m sure that being here in Washington, the very center of our democracy, was a big draw when you were choosing which school to go to. This place has a powerful pull. It was here that Dr. Martin Luther King challenged Americans to make real the promises of democracy, to make justice a reality for all of God's children.
And it was here that President Ronald Reagan called on us to believe in ourselves and to believe in our capacity to perform great deeds. I'd like to start this morning by telling you about my first visit here. In the summer of 1977 -- yes, I’m a little old -- I was 16 years old and living in Robertsdale, the small town in southern Alabama that I grew up in. At the end of my junior year of high school I’d won an essay contest sponsored by the National Rural Electric Association. I can't remember what the essay was about, what I do remember very clearly is writing it by hand, draft after draft after draft. Typewriters were very expensive and my family could not afford one.
I was one of two kids from Baldwin County that was chosen to go to Washington along with hundreds of other kids across the country. Before we left, the Alabama delegation3 took a trip to our state capitol in Montgomery for a meeting with the governor. The governor's name was George C. Wallace. The same George Wallace who in 1963 stood in the schoolhouse door at the University of Alabama to block African Americans from enrolling4. Wallace embraced the evils of segregation5. He pitted whites against blacks, the South against the North, the working class against the so-called elites6. Meeting my governor was not an honor for me.
My heroes in life were Dr. Martin Luther King, and Robert F. Kennedy, who had fought against the very things that Wallace stood for. Keep in mind, that I grew up, or, when I grew up, I grew up in a place where King and Kennedy were not exactly held in high esteem7. When I was a kid, the South was still coming to grips with its history. My textbooks even said the Civil War was about states’ rights. They barely mentioned slavery.
So I had to figure out for myself what was right and true. It was a search. It was a process. It drew on the moral sense that I’d learned from my parents, and in church, and in my own heart, and led me on my own journey of discovery. I found books in the public library that they probably didn't know they had. They all pointed8 to the fact that Wallace was wrong. That injustices10 like segregation had no place in our world. That equality is a right.
As I said, I was only 16 when I met Governor Wallace, so I shook his hand as we were expected to do. But shaking his hand felt like a betrayal of my own beliefs. It felt wrong. Like I was selling a piece of my soul.
From Montgomery we flew to Washington. It was the first time I had ever been on an airplane. In fact it was the first time that I traveled out of the South. On June 15, 1977, I was one of 900 high schoolers greeted by the new president, President Jimmy Carter, on the south lawn of the White House, right there on the other side of the ellipse. I was one of the lucky ones, who got to shake his hand. Carter saw Baldwin County on my name tag that day and stopped to speak with me. He wanted to know how people were doing after the rash of storms that struck Alabama that year. Carter was kind and compassionate11; he held the most powerful job in the world but he had not sacrificed any of his humanity. I felt proud that he was president. And I felt proud that he was from the South. In the space of a week, I had come face to face with two men who guaranteed themselves a place in history. They came from the same region. They were from the same political party. They were both governors of adjoining states. But they looked at the world in very different ways. It was clear to me, that one was right, and one was wrong. Wallace had built his political career by exploiting divisions between us. Carter's message on the other hand, was that we are all bound together, every one of us. Each had made a journey that led them to the values that they lived by, but it wasn't just about their experiences or their circumstances, it had to come from within.
MORE: Techiest Commencement Speakers of 2015
My own journey in life was just beginning. I hadn't even applied12 for college yet at that point. For you graduates, the process of discovering yourself, of inventing yourself, of reinventing yourself is about to begin in earnest. It's about finding your values and committing to live by them. You have to find your North Star. And that means choices. Some are easy. Some are hard. And some will make you question everything. Twenty years after my visit to Washington, I met someone who made me question everything. Who upended all of my assumptions in the very best way. That was Steve Jobs.
Steve had built a successful company. He had been sent away and he returned to find it in ruins. He didn't know it at the time, but he was about to dedicate the rest of his life to rescuing it, and leading it to heights greater than anyone could ever imagine. Anyone, that is, except for Steve. Most people have forgotten, but in 1997 and early 1998, Apple had been adrift for years. Rudderless. But Steve thought Apple could be great again. And he wanted to know if I’d like to help.
His vision for Apple was a company that turned powerful technology into tools that were easy to use, tools that would help people realize their dreams. And change the world for the better. I had studied to be an engineer and earned an M.B.A. I was trained to be pragmatic, a problem solver. Now I found myself sitting before and listening to this very animated13 40-something guy with visions of changing the world. It was not what I had expected. You see, when it came to my career, in 1998, I was also adrift. Rudderless.
I knew who I was in my personal life, and I kept my eye on my North Star, my responsibility to do good for someone else, other than myself. But at work, well I always figured that work was work. Values had their place and, yes, there were things that I wanted to change about the world, but I thought I had to do that on my own time. Not in the office. Steve didn't see it that way. He was an idealist. And in that way he reminded me of how I felt as a teenager. In that first meeting he convinced me if we worked hard and made great products, we too could help change the world. And to my surprise, I was hooked. I took the job and changed my life. It's been 17 years and I have never once looked back.
At Apple we believe the work should be more than just about improving your own self. It's about improving the lives of others as well. Our products do amazing things. And just as Steve envisioned, they empower people all over the world. People who are blind, and need information read to them because they can't see the screen. People for whom technology is a lifeline because they are isolated14 by distance or disability. People who witness injustice9 and want to expose it, and now they can because they have a camera in their pocket all the time.
Our commitment goes beyond the products themselves to how they’re made. To our impact on the environment. To the role we play in demanding and promoting equality. And in improving education. We believe that a company that has values and acts on them can really change the world. And an individual can too. That can be you. That must be you. Graduates, your values matter. They are your North Star. And work takes on new meaning when you feel you are pointed in the right direction. Otherwise, it's just a job, and life is too short for that. We need the best and brightest of your generation to lead in government and in business. In the science and in the arts. In journalism15 and in academia. There is honor in all of these pursuits. And there is opportunity to do work that is infused with moral purpose. You don't have to choose between doing good and doing well. It's a false choice, today more than ever.
Your challenge is to find work that pays the rent, puts food on the table, and lets you do what is right and good and just.
So find your North Star. Let it guide you in life, and work, and in your life's work. Now, I suspect some of you aren't buying this. I won't take it personally. It's no surprise that people are skeptical16, especially here in Washington. Where these days you’ve got plenty of reason to be. And a healthy amount of skepticism is fine. Though too often in this town, it turns to cynicism. To the idea that no matter who’s talking or what they’re saying, that their motives17 are questionable18, their character is suspect, and if you search hard enough, you can prove that they are lying. Maybe that's just the world we live in. But graduates, this is your world to change.
As I said, I am a proud son of the South. It's my home, and I will always love it. But for the last 17 years I’ve built a life in Silicon19 Valley; it's a special place. The kind of place where there’s no problem that can't be solved. No matter how difficult or complex, that's part of its essential quality. A very sincere sort of optimism. Back in the 90s, Apple ran an advertising20 campaign we called “Think Different.” It was pretty simple. Every ad was a photograph of one of our heroes. People who had the audacity21 to challenge and change the way we all live. People like Gandhi and Jackie Robinson, Martha Graham and Albert Einstein, Amelia Earhart and Miles Davis. These people still inspire us. They remind us to live by our deepest values and reach for our highest aspirations22. They make us believe that anything is possible. A friend of mine at Apple likes to say the best way to solve a problem is to walk into a room full of Apple engineers and proclaim, “this is impossible.”
I can tell you, they will not accept that. And neither should you. So that's the one thing I’d like to bring to you all the way from Cupertino, California. The idea that great progress is possible, whatever line of work you choose. There will always be cynics and critics on the sidelines tearing people down, and just as harmful are those people with good intentions who make no contribution at all. In his letter from the Birmingham jail, Dr. King wrote that our society needed to repent23, not merely for the hateful words of the bad people, but for the appalling24 silence of the good people.
The sidelines are not where you want to live your life. The world needs you in the arena25. There are problems that need to be solved. Injustices that need to be ended. People that are still being persecuted26, diseases still in need of cure. No matter what you do next, the world needs your energy. Your passion. Your impatience27 with progress. Don't shrink from risk. And tune28 out those critics and cynics. History rarely yields to one person, but think, and never forget, what happens when it does. That can be you. That should be you. That must be you.
Congratulations Class of 2015. I’d like to take one photo of you, because this is the best view in the world. And it's a great one.
Thank you very much.

点击收听单词发音收听单词发音  

1 faculty HhkzK     
n.才能;学院,系;(学院或系的)全体教学人员
参考例句:
  • He has a great faculty for learning foreign languages.他有学习外语的天赋。
  • He has the faculty of saying the right thing at the right time.他有在恰当的时候说恰当的话的才智。
2 aisle qxPz3     
n.(教堂、教室、戏院等里的)过道,通道
参考例句:
  • The aisle was crammed with people.过道上挤满了人。
  • The girl ushered me along the aisle to my seat.引座小姐带领我沿着通道到我的座位上去。
3 delegation NxvxQ     
n.代表团;派遣
参考例句:
  • The statement of our delegation was singularly appropriate to the occasion.我们代表团的声明非常适合时宜。
  • We shall inform you of the date of the delegation's arrival.我们将把代表团到达的日期通知你。
4 enrolling be8b886d0a6622fbb0e477f03e170149     
v.招收( enrol的现在分词 );吸收;入学;加入;[亦作enrol]( enroll的现在分词 );登记,招收,使入伍(或入会、入学等),参加,成为成员;记入名册;卷起,包起
参考例句:
  • They lashed out at the university enrolling system. 他们猛烈抨击大学的招生制度。 来自辞典例句
  • You're enrolling in a country club, Billy. 你是注册加入乡村俱乐部了,比利。 来自辞典例句
5 segregation SESys     
n.隔离,种族隔离
参考例句:
  • Many school boards found segregation a hot potato in the early 1960s.在60年代初,许多学校部门都觉得按水平分班是一个棘手的问题。
  • They were tired to death of segregation and of being kicked around.他们十分厌恶种族隔离和总是被人踢来踢去。
6 elites e3dbb5fd6596e7194920c56f4830b949     
精华( elite的名词复数 ); 精锐; 上层集团; (统称)掌权人物
参考例句:
  • The elites are by their nature a factor contributing to underdevelopment. 这些上层人物天生是助长欠发达的因素。
  • Elites always detest gifted and nimble outsiders. 社会名流对天赋聪明、多才多艺的局外人一向嫌恶。
7 esteem imhyZ     
n.尊敬,尊重;vt.尊重,敬重;把…看作
参考例句:
  • I did not esteem him to be worthy of trust.我认为他不值得信赖。
  • The veteran worker ranks high in public love and esteem.那位老工人深受大伙的爱戴。
8 pointed Il8zB4     
adj.尖的,直截了当的
参考例句:
  • He gave me a very sharp pointed pencil.他给我一支削得非常尖的铅笔。
  • She wished to show Mrs.John Dashwood by this pointed invitation to her brother.她想通过对达茨伍德夫人提出直截了当的邀请向她的哥哥表示出来。
9 injustice O45yL     
n.非正义,不公正,不公平,侵犯(别人的)权利
参考例句:
  • They complained of injustice in the way they had been treated.他们抱怨受到不公平的对待。
  • All his life he has been struggling against injustice.他一生都在与不公正现象作斗争。
10 injustices 47618adc5b0dbc9166e4f2523e1d217c     
不公平( injustice的名词复数 ); 非正义; 待…不公正; 冤枉
参考例句:
  • One who committed many injustices is doomed to failure. 多行不义必自毙。
  • He felt confident that his injustices would be righted. 他相信他的冤屈会受到昭雪的。
11 compassionate PXPyc     
adj.有同情心的,表示同情的
参考例句:
  • She is a compassionate person.她是一个有同情心的人。
  • The compassionate judge gave the young offender a light sentence.慈悲的法官从轻判处了那个年轻罪犯。
12 applied Tz2zXA     
adj.应用的;v.应用,适用
参考例句:
  • She plans to take a course in applied linguistics.她打算学习应用语言学课程。
  • This cream is best applied to the face at night.这种乳霜最好晚上擦脸用。
13 animated Cz7zMa     
adj.生气勃勃的,活跃的,愉快的
参考例句:
  • His observations gave rise to an animated and lively discussion.他的言论引起了一场气氛热烈而活跃的讨论。
  • We had an animated discussion over current events last evening.昨天晚上我们热烈地讨论时事。
14 isolated bqmzTd     
adj.与世隔绝的
参考例句:
  • His bad behaviour was just an isolated incident. 他的不良行为只是个别事件。
  • Patients with the disease should be isolated. 这种病的患者应予以隔离。
15 journalism kpZzu8     
n.新闻工作,报业
参考例句:
  • He's a teacher but he does some journalism on the side.他是教师,可还兼职做一些新闻工作。
  • He had an aptitude for journalism.他有从事新闻工作的才能。
16 skeptical MxHwn     
adj.怀疑的,多疑的
参考例句:
  • Others here are more skeptical about the chances for justice being done.这里的其他人更为怀疑正义能否得到伸张。
  • Her look was skeptical and resigned.她的表情是将信将疑而又无可奈何。
17 motives 6c25d038886898b20441190abe240957     
n.动机,目的( motive的名词复数 )
参考例句:
  • to impeach sb's motives 怀疑某人的动机
  • His motives are unclear. 他的用意不明。
18 questionable oScxK     
adj.可疑的,有问题的
参考例句:
  • There are still a few questionable points in the case.这个案件还有几个疑点。
  • Your argument is based on a set of questionable assumptions.你的论证建立在一套有问题的假设上。
19 silicon dykwJ     
n.硅(旧名矽)
参考例句:
  • This company pioneered the use of silicon chip.这家公司开创了使用硅片的方法。
  • A chip is a piece of silicon about the size of a postage stamp.芯片就是一枚邮票大小的硅片。
20 advertising 1zjzi3     
n.广告业;广告活动 a.广告的;广告业务的
参考例句:
  • Can you give me any advice on getting into advertising? 你能指点我如何涉足广告业吗?
  • The advertising campaign is aimed primarily at young people. 这个广告宣传运动主要是针对年轻人的。
21 audacity LepyV     
n.大胆,卤莽,无礼
参考例句:
  • He had the audacity to ask for an increase in salary.他竟然厚着脸皮要求增加薪水。
  • He had the audacity to pick pockets in broad daylight.他竟敢在光天化日之下掏包。
22 aspirations a60ebedc36cdd304870aeab399069f9e     
强烈的愿望( aspiration的名词复数 ); 志向; 发送气音; 发 h 音
参考例句:
  • I didn't realize you had political aspirations. 我没有意识到你有政治上的抱负。
  • The new treaty embodies the aspirations of most nonaligned countries. 新条约体现了大多数不结盟国家的愿望。
23 repent 1CIyT     
v.悔悟,悔改,忏悔,后悔
参考例句:
  • He has nothing to repent of.他没有什么要懊悔的。
  • Remission of sins is promised to those who repent.悔罪者可得到赦免。
24 appalling iNwz9     
adj.骇人听闻的,令人震惊的,可怕的
参考例句:
  • The search was hampered by appalling weather conditions.恶劣的天气妨碍了搜寻工作。
  • Nothing can extenuate such appalling behaviour.这种骇人听闻的行径罪无可恕。
25 arena Yv4zd     
n.竞技场,运动场所;竞争场所,舞台
参考例句:
  • She entered the political arena at the age of 25. 她25岁进入政界。
  • He had not an adequate arena for the exercise of his talents.他没有充分发挥其才能的场所。
26 persecuted 2daa49e8c0ac1d04bf9c3650a3d486f3     
(尤指宗教或政治信仰的)迫害(~sb. for sth.)( persecute的过去式和过去分词 ); 烦扰,困扰或骚扰某人
参考例句:
  • Throughout history, people have been persecuted for their religious beliefs. 人们因宗教信仰而受迫害的情况贯穿了整个历史。
  • Members of these sects are ruthlessly persecuted and suppressed. 这些教派的成员遭到了残酷的迫害和镇压。
27 impatience OaOxC     
n.不耐烦,急躁
参考例句:
  • He expressed impatience at the slow rate of progress.进展缓慢,他显得不耐烦。
  • He gave a stamp of impatience.他不耐烦地跺脚。
28 tune NmnwW     
n.调子;和谐,协调;v.调音,调节,调整
参考例句:
  • He'd written a tune,and played it to us on the piano.他写了一段曲子,并在钢琴上弹给我们听。
  • The boy beat out a tune on a tin can.那男孩在易拉罐上敲出一首曲子。
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