原汁原味商务英语播客 第48课:问问题的技巧(下)

 　　This is the second in a two-part Business English Pod lesson on questioning techniques. Last time in BEP 64 we looked at making small talk and gathering¹ information with open questions, getting specific information with probing² questions and guiding the conversation by showing interest.

　　这是有关提问技巧的英语商务课程的第2课，上节课我们学习了通过提问题来获得信息，通过试探性的问题特获得具体的信息并表达你对此感兴趣而把握对话。

　　As you’ll remember, the listening takes place in a customer needs analysis: Brad, from chemical coatings producer Forrest and Brown, is visiting his customer Andy. Andy’s company, Stratos, puts together circuit³ boards for use in consumer electronics⁴.

　　正如你所知，对话发生在一个顾客需要分析的案例中，来自化学涂料公司Forrest and Brown的Brad正在拜访客户Andy。Andy的公司Stratos组装家用产品的电路板。

　　At the end of Part 1 , Brad had just used a probing question to determine what exact kinds of products Andy’s company focuses on. When he discovered that Stratos was making a lot of boards for TVs, Brad decides to follow this line of questioning. As we’ll see, this is because TVs are a good match for Brad’s products.

　　上节对话结束时，Brad问了一个试探性的问题来判断Andy对何种产品关注。当他发现Andy生产许多电视电路板时，Brad决定顺着这条线追问。我们明白，这是因为Brad的产品恰好为电视提供配件。

　　The specific kind of TV they are talking about is an LCD TV, often referred to as a flat screen TV.

　　他们谈话的电视是液晶电视，通常也叫做平板电视。

　　Listening Questions:

　　1) LCD TVs produce a lot of heat. Why is this important to Brad’s sales pitch?

　　2) What are Andy’s main priorities⁵ in selecting conformal coatings to protect the circuit boards Stratos produces?

　　3) What are the main good points of the coating that Brad wishes to sell to Andy?

1 gathering   

n.集会，聚会，聚集

参考例句：

• He called on Mr. White to speak at the gathering.他请怀特先生在集会上讲话。
• He is on the wing gathering material for his novels.他正忙于为他的小说收集资料。

2 probing   

a.好探索的，尖锐的

参考例句：

• He didn't like the media probing into his past. 他不愿意媒体追问他的过去。
• They asked a lot of probing questions . 他们提了许多盘根问底的问题。

3 circuit   

n.电路，线路；环行，环行道

参考例句：

• Join those two ends of wire and you'll make a circuit.把那两个导线连接起来即构成一个电路。
• Where does this line tie in with the main circuit?这条线在哪里跟主线路连接在一起呢？

4 electronics   

n.电子器件，电子学，电子技术

参考例句：

• About 45000 people worked in electronics in Scotland.苏格兰约有4.5万人在电子行业工作。
• He wants to brush up his knowledge of electronics.他想温习他的电子学知识。

5 priorities   

n.先( priority的名词复数 )；优先；优先权；优先考虑的事

参考例句：

• The document provided a revealing insight into the government's priorities. 这份文件使人看出政府的轻重缓急是怎样安排的。
• We must work together to fund only our most important priorities. 我们必须共同努力，只为最重要的项目提供资金。 来自英汉非文学 - 政府文件