When we talk of the UK there are all these great shots of London – London is fantastic

There is much more than London – we have this great range of places we want to encourage film makers to go

That is going to be the key, especially for Chinese film makers

We see some very different opportunities for China

Predominantly at the moment the films I look after are US-studio financed and they tend to be huge big construction, big effects

There is huge capacity in the UK for independent films and high-end television drama

Our biggest TV shows are spread out throughout the UK

‘Game of Thrones’ shooting in Belfast

Sony and Stars ‘Outlander’ up in Scotland

ABC TV-Disney ‘Arm Shooting’ – a musical drama in Bristol

And amazing TV productions up in the northwest and in Yorkshire

And to have London as the best capital city in the world – the most beautiful cinematic city

We are extremely lucky for such a small country

You mention some of the great blockbusters relying on special effects

But the UK has the ability to create amazing film production without the razzmatazz 

Alongside these huge budget films, the smaller independent side of British film is doing very well

My personal favourite this year is ‘45 Years’

We make films that resonate, that will make you shiver with delight at the most beautiful, dramatic situations that are created.