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DEVELOPMENT REPORT - Vitamin-Enriched Drinks

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DEVELOPMENT REPORT

April 15, 2002: Vitamin-Enriched Drinks

By Jill Moss1


This is the VOA Special English Development Report.

The Coca-Cola Company is developing a new healthy drink for people in developing countries. The new drink is
called Vitango. It tastes like orange drink. Vitango is a mix of fine particles that becomes a liquid when water is
added. It contains twelve vitamins and minerals that are lacking in the diets of people in developing countries. It
is designed to help prevent blood problems, blindness and other common sicknesses in developing countries,
especially in Africa and South America.


Coca-Cola tested the drink by giving it to students at two schools in Botswana last year. At the
end of eight weeks, test results showed that levels of iron and zinc2 in the students’
blood had
increased.

The United Nations Children’s Fund says the most common vitamins lacking in the diets of

people in developing countries are iodine3, vitamin A, iron and zinc. The U-N estimates that

about forty-three million people around the world suffer from brain damage and physical
problems because of a lack of iodine. More than one-hundred-million children suffer from a lack of Vitamin A. A
severe lack of Vitamin A can lead to blindness.

Health experts estimate that about two-thousand-million people around the world do not have enough iron in
their blood. This lowers their resistance to sickness. It weakens a child’s ability to learn and decreases energy.

Many children in developing countries do not receive enough zinc in their diets. They are likely to have growth
problems and infections. Lack of zinc also is widespread among women in developing countries and can cause
problems during childbirth.

Vitango is still being developed. However, officials believe it will be on the market by the end of this year. The
Coca-Cola Company will offer it first in at least one country in Africa and South America. In time, the company
hopes to sell it throughout the world at as low a cost as possible.

Vitango would compete with a similar vitamin drink already on the market called Nutristar. The Procter and
Gamble4 Company began selling Nutristar in Venezuela last October after several years of research. Nutristar
contains eight vitamins and five minerals. U-N experts say these drinks are an effective way to help meet the
health needs of people in developing countries.

This VOA Special English Development Report was written by Jill Moss.


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点击收听单词发音收听单词发音  

1 moss X6QzA     
n.苔,藓,地衣
参考例句:
  • Moss grows on a rock.苔藓生在石头上。
  • He was found asleep on a pillow of leaves and moss.有人看见他枕着树叶和苔藓睡着了。
2 zinc DfxwX     
n.锌;vt.在...上镀锌
参考例句:
  • Brass is formed by the fusion of copper and zinc.黄铜是通过铜和锌的熔合而成的。
  • Zinc is used to protect other metals from corrosion.锌被用来保护其他金属不受腐蚀。
3 iodine Da6zr     
n.碘,碘酒
参考例句:
  • The doctor painted iodine on the cut.医生在伤口上涂点碘酒。
  • Iodine tends to localize in the thyroid.碘容易集于甲状腺。
4 gamble 4hgxG     
n.冒险;v.赌博,孤注一掷
参考例句:
  • Setting up this business was a bit of a gamble.开办这样的公司有点冒险。
  • Drive carefully and don't gamble with your life.小心驾驶,别拿你的生命冒险。

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