Coca-Cola to Invest $3 Billion More in India by 2020

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CEO Muhtar Kent said in a statement Tuesday that the additional $3 billion investment should help the company double its sales in India by the end of the decade.

Coca-Cola has seen some of its biggest gains recently come from emerging markets, such as China and India.  The company is the world's leading producer of non-alcoholic popular beverages², including Coke, Sprite and Minute Maid.

Since re-entering the Indian market in 1993, the U.S.-based beverage¹ maker³ has invested about $2 billion.

India's government has for years heavily regulated the country's marketplace to foreign investors⁴, especially large retailers⁶, in an effort to protect farmers and small shopkeepers.

But last year, New Delhi eased restrictions⁷, allowing foreign retailers more access to its $450 billion retail⁵ market.  The government gave the green light to allow foreign retailers to invest up to 51 percent in multi-brand retail such as supermarkets.  Foreign companies can now invest up to 100 percent in single-brand retailers.

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