百度搜索退出日本揭秘 最大对手并非谷歌

 　　Chinese tech giant Baidu has shut down the Japanese search engine that it first launched in 2007. The Baidu.jp site, which used to feature a Japanese-language search engine that hoped to rival Google and Yahoo in the country, now just features a mission statement and a bunch of email addresses for its business partners to reach out to.

　　中国科技巨头百度关闭了于2007年首次发布的日语搜索引擎。该引擎曾是百度日本网站的一项功能，被寄予和谷歌、雅虎竞争日本市场的希望。但如今的百度日本只有一份使命宣言和一批商业伙伴的邮箱地址。

　　A Baidu spokesperson confirmed today to Tech in Asia that the Baidu Japan search engine is now shut. “But that doesn’t preclude¹ the possibility that we will bring it back one day, or introduce our search technology services through other platforms in Japan,” he added.

　　今天，一名百度的发言人向Tech in Asia确认，百度日本的搜索引擎已被关闭。他还补充：“但这并不代表我们不会在未来某天重开百度日本搜索引擎，或是将我们的搜索技术用在日本的其它平台上。”

　　Despite this setback², Baidu is keeping open its Japan office and pursuing its popular Simeiji app, which is a keyboard for iOS and Android for typing Japanese.

　　尽管搜索引擎遭遇挫折，百度还将维持在日本的办公室，并继续致力于它大受欢迎的手机应用Simeiji。Simeiji是用于输入日语的键盘，兼容iOS和安卓平台。

　　“This was a business decision based largely on Baidu’s company-wide effort to focus our energies on becoming a fully³ mobile-first company,” said the Baidu spokesperson. “This means increasing our commitment to mobile and O2O when and where it’s most appropriate. In the Japanese market specifically, this move makes a lot of business sense. Smartphone penetration⁴ in Japan is now over 70 percent, and it’s a largely iOS-dominated market – over 60 percent market share as of December 2014. Our iOS input⁵ app Simeji is very popular, with over 14 million users and and a top-ranking position on Apple’s App Store in Japan. That’s just one example of the mobile potential of the Japanese market.”

　　百度的发言人称：“整个百度公司都将集中力量，努力成为一家完全的移动优先的公司。很大程度上，关闭百度日本搜索引擎这项商业决定正是基于此。这意味着我们要在最合适的时间和地点增加对移动和O2O的投入。特别在日本市场，这一举措在商业上非常合理。2014年，进入日本市场的智能手机份额超过了60%，而现在这一比例已经超过70%，这是一个非常大的iOS主导的市场。我们的iOS输入应用Simeji非常受欢迎，拥有1400万用户，并在日本的苹果应用商店里排名第一。这只是日本移动市场潜力的一个例子。”

　　Though Baidu Japan opened in 2007, it required a relaunch in 2008 after a shaky start. Yahoo Japan is the nation’s top search engine, followed by Google.

　　2007年，百度日本搜索引擎的首次亮相并不成功，不得不在2008年再次发布。雅虎是日本排名第一的搜索引擎，其次是谷歌。

1 preclude   

vt.阻止，排除，防止；妨碍

参考例句：

• We try to preclude any possibility of misunderstanding.我们努力排除任何误解的可能性。
• My present finances preclude the possibility of buying a car.按我目前的财务状况我是不可能买车的。

2 setback   

n.退步，挫折，挫败

参考例句：

• Since that time there has never been any setback in his career.从那时起他在事业上一直没有遇到周折。
• She views every minor setback as a disaster.她把每个较小的挫折都看成重大灾难。

3 fully   

adv.完全地，全部地，彻底地；充分地

参考例句：

• The doctor asked me to breathe in,then to breathe out fully.医生让我先吸气，然后全部呼出。
• They soon became fully integrated into the local community.他们很快就完全融入了当地人的圈子。

4 penetration   

n.穿透，穿人，渗透

参考例句：

• He is a man of penetration.他是一个富有洞察力的人。
• Our aim is to achieve greater market penetration.我们的目标是进一步打入市场。

5 input   

n.输入(物)；投入；vt.把(数据等)输入计算机

参考例句：

• I will forever be grateful for his considerable input.我将永远感激他的大量投入。
• All this information had to be input onto the computer.所有这些信息都必须输入计算机。