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(单词翻译:双击或拖选)
GUY RAZ, HOST:
It's the TED1 Radio Hour from NPR. I'm Guy Raz. And on the show today, ideas about manipulation, about truth and lies and what happens when sometimes it's hard for people to see the difference.
ALI VELSHI: I think manipulation is trying to get somebody to think a certain way or act a certain way. And I think that certainly in my line of work, it's a step beyond what most journalists think their role is.
RAZ: This is Ali Velshi.
VELSHI: I am an anchor and co-host of a couple of shows at MSNBC and NBC News.
RAZ: I mean, so, I mean, when it comes to your self-image as a reporter, as a journalist, like, I mean, I'm assuming you think of yourself as a - somebody who's trying to seek the truth.
VELSHI: Right, an arbiter2, a truth-seeker, to some degree an advocate for my viewers or readers or listeners. So it was almost the opposite, in my mind, of manipulation. It was the idea that if I can give you the fullest picture, the most information and answer the toughest questions or ask them on your behalf, you will make better decisions using your own faculties3. And so, to me, it didn't occur to me that manipulation, when I started this industry, was a role that journalists could play.
RAZ: But for the most part, that's all changed in the past few years with the rise of made-up news stories on the Internet...
(SOUNDBITE OF ARCHIVED RECORDING)
UNIDENTIFIED JOURNALIST: A fake story alleging4 Hillary Clinton and her campaign chairman, John Podesta, were involved in a child sex ring.
RAZ: ...And the spread of misinformation...
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KELLYANNE CONWAY: Alternative facts to that. But the point remains5...
CHUCK TODD: Wait a minute. Alternative facts?
RAZ: ...And the election of a president who's declared war on the mainstream6 media.
(SOUNDBITE OF ARCHIVED RECORDING)
PRESIDENT DONALD TRUMP7: A few days ago, I called the fake news the enemy of the people, and they are. They are the enemy of the people.
RAZ: So now that we're living in an era of fake news, how do we even begin to understand who's manipulating whom? Here's Ali Velshi on the TED stage.
(SOUNDBITE OF TED TALK)
VELSHI: Part of the problem is that when the president of the United States is encouraging his supporters to believe that the media is not just out of touch or somewhat ineffective but it's actually lying, it causes a problem. And that's just one in a range of problems that are caused by this fake news phenomenon. At its lowest level, it's a time suck. It confuses you. It causes you to spend your time trying to discern between fake news and real news. And I think over time, it can blunt your ability to actually do so.
I'll give you an example. A BuzzFeed study said that in 2016, of the top 20 fake news stories on Facebook, they had 8.7 million shares, comments, reactions. Of the top 20 real news stories by major news organizations, they had 1.7 million fewer. So fake news is crowding out real news. It means that journalists like me, instead of following other stories and giving you new journalism8 and telling you stories about new things, we're busy debunking9 myths. And that's part of the problem that we've got.
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RAZ: When did you start to notice that just objectively false news stories, lies sort of masking as real news stories, were happening and were starting to influence people?
VELSHI: So I had known, as a journalist, that there were websites that were peddling10 misinformation or false information. And I'd certainly known it from other countries. So, for instance, I covered - not in person, but from here - I covered the war in Rwanda. And that was almost entirely11 fueled by what we now know to be fake news.
It was radio stations that would perpetuate12 myths against a particular ethnic13 group and would do that. And when I studied it more, I found out that that happened in Nazi14 Germany a lot. And it's actually pretty pervasive15. But we assumed that with the degree of digital penetration16 we have in the United States, people had the wherewithal to say, oh, that's a lie or this is a kooky conspiracy17.
RAZ: 'Cause I can just look it up. I could just look it up.
VELSHI: I could look it up, right. And one thing that I have learned is that a lot of people don't triangulate. When I say triangulate, they don't have three independent reference points in which to say, oh, that's interesting. I listen to NPR. I read the Wall Street Journal. And I listen to this radio show. And only the radio show is saying that Hillary Clinton is running a sex slave ring out of a basement of a pizza parlor18 in suburban19 D.C. Strange that the other ones wouldn't cover that because you'd think that was a good story. And if you don't know that there are other sources who are reporting on something differently or not reporting on it at all, you don't necessarily know that your news source might not be telling you the truth. And not only that, speaking of manipulation, you are now so beholden to that news source, you're so into it that you will be convinced that the others are lying to you.
(SOUNDBITE OF TED TALK)
VELSHI: On December 4, I tweeted this out. And notice at the bottom it was retweeted 11,000 times. I tweeted - breaking news, the U.S. Army Corps20 of Engineers halts the Dakota Access Pipeline21 work, telling the Standing22 Rock Reservation that the current route for the pipeline will be denied. This was a very controversial issue. I had this news earlier than most people did, which is why it spread so many times because people wanted to distribute this information. But one of the first responses I got to this tweet was, what's your source? Now, come on. I'm not a journalism student. I'm a veteran journalist in my 24th year of this business.
If I spread breaking news that is false or wrong, I am going to at the very least get disciplined and I could actually get fired. But increasingly, I am getting pushback on social media from people who accuse me of purveying23 fake news. There will - if you put in my name on, you know, my handle and fake news - #fakenews - you'll see things show up. And when you de-legitimize journalism and when you de-legitimize facts and when you do that, you create a vacuum in one of the most important checks in civil, economic and political discourse24.
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VELSHI: It's very, very dangerous. It worries me a great deal because, you know, in years gone by, I actually worried about being accurate. Now I worry about being accurate as much as I always did, possibly more so. But I also worry about the accusation25 that comes on Twitter with the hashtag #fakenews. Anybody who doesn't agree with my perspective now labels me a liar26. And how do I deal with that?
RAZ: Ali, I hear you. I hear your commitment and your passion and all of these things you're saying, but it seems like you're on the losing side. It seems like manipulative news is winning.
VELSHI: Yeah. And as a numbers guy, I would say that that's quite possible. But they are winning because the parties in play have not acknowledged that they're winning. They have not sort of said it. Facebook is starting to face that reality. Google is looking at it. We're looking at the money that is made. It just pays better to have fake news. Fake news takes none of the resources that it takes for me to do a story, doesn't need the producers. If you're making stuff up, you don't actually need fact checkers and researchers and people like that.
It is much cheaper to make fake news. And it's much more lucrative27 because you don't have to actually make people want to read the headline because you've invented the headline. So once we all decide that this is really dangerous, Facebook will build the right algorithms and they'll re-do their revenue streams so that they're not rewarding that kind of dishonest behavior. We'll all start to figure it out. And I think we'll be able to shore up our end and push forward and change things.
(SOUNDBITE OF TED TALK)
VELSHI: Remember what journalism is meant to do. It has two purposes. The first one is to bear witness, to simply be there to say that something is happening. But the second one is more important, it's to hold power to account. And together, let's not go down a road where we end up in a world where not only are we not speaking truth to power but we're not even able to discern the truth. Thank you.
(APPLAUSE)
RAZ: Ali Velshi. He's an anchor and co-host at MSNBC. You can see Ali's full talk at ted.npr.org. On the show today, ideas about how our actions, our thoughts, even our memories can be manipulated.
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1 ted | |
vt.翻晒,撒,撒开 | |
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2 arbiter | |
n.仲裁人,公断人 | |
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3 faculties | |
n.能力( faculty的名词复数 );全体教职员;技巧;院 | |
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4 alleging | |
断言,宣称,辩解( allege的现在分词 ) | |
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5 remains | |
n.剩余物,残留物;遗体,遗迹 | |
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6 mainstream | |
n.(思想或行为的)主流;adj.主流的 | |
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7 trump | |
n.王牌,法宝;v.打出王牌,吹喇叭 | |
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8 journalism | |
n.新闻工作,报业 | |
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9 debunking | |
v.揭穿真相,暴露( debunk的现在分词 ) | |
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10 peddling | |
忙于琐事的,无关紧要的 | |
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11 entirely | |
ad.全部地,完整地;完全地,彻底地 | |
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12 perpetuate | |
v.使永存,使永记不忘 | |
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13 ethnic | |
adj.人种的,种族的,异教徒的 | |
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14 Nazi | |
n.纳粹分子,adj.纳粹党的,纳粹的 | |
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15 pervasive | |
adj.普遍的;遍布的,(到处)弥漫的;渗透性的 | |
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16 penetration | |
n.穿透,穿人,渗透 | |
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17 conspiracy | |
n.阴谋,密谋,共谋 | |
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18 parlor | |
n.店铺,营业室;会客室,客厅 | |
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19 suburban | |
adj.城郊的,在郊区的 | |
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20 corps | |
n.(通信等兵种的)部队;(同类作的)一组 | |
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21 pipeline | |
n.管道,管线 | |
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22 standing | |
n.持续,地位;adj.永久的,不动的,直立的,不流动的 | |
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23 purveying | |
v.提供,供应( purvey的现在分词 ) | |
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24 discourse | |
n.论文,演说;谈话;话语;vi.讲述,著述 | |
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25 accusation | |
n.控告,指责,谴责 | |
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26 liar | |
n.说谎的人 | |
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27 lucrative | |
adj.赚钱的,可获利的 | |
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