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(单词翻译:双击或拖选)
Why Are So Many Election Ballots2 Confusing?
MICHEL MARTIN, HOST:
Several of the midterm races that went into overtime3 this year were slowed down in part by poor ballot1 design. In Florida, 30,000 voters in Broward County voted for a candidate for governor but not for the Senate. That race was buried under a block of text. In Georgia, so many voters filled in their birthdate incorrectly that a federal judge ordered those ballots be counted. So what makes a good ballot design, and why is it so hard to come by? NPR's Rebecca Ellis has more.
REBECCA ELLIS, BYLINE4: Whitney Quesenbery knows a well-designed ballot when she sees it - 12-point font, lower case letters, a clean sans serif font.
WHITNEY QUESENBERY: Look at these instructions, right? They're beautiful.
ELLIS: Quesenbery has been assessing ballot design for nearly two decades - first as an appointee to the Federal Election Assistance Commission, then as a co-founder of the Center for Civic5 design. This year, Los Angeles County's ballot was on the cutting edge. But she says other election boards still distribute ballots that look like they came out of the last century. I hand her one from Chenango County, N.Y. The layout is typical for the state, which has strict, some say dated rules on what counties can do with their ballot, like the statute6 requiring an illustrated7 index finger point toward each candidate.
QUESENBERY: It's like a typographical convention from the '40s.
ELLIS: Then there are the odd emblems8 used to denote each party.
QUESENBERY: Why are Democrats9 a star? And what is the Republican one?
ELLIS: It's an eagle. And, of course, the 276 words of instruction.
QUESENBERY: Mark only with a writing instrument provided by the Board of Elections. Who's the Board of elections? What's a writing instrument? And why?
ELLIS: Stilted10 language and data design isn't an issue just because it irks experts like Quesenbery. It can cause voters to make real mistakes, like the cascade11 of misfortunes that hit New York City this year after it unrolled its perforated, two-page ballot. Voters who didn't know you had to tear at the edges to get at the entire ballot ended up skipping the middle pages. Then the fat ballots jammed the scanners. Long lines formed. People went home. Quesenbery can add it to the list.
QUESENBERY: I have his collection of ballots, and they're basically all histories of disasters.
ELLIS: The collection dates back to 2000, when poorly designed so-called butterfly ballots in Palm Beach County, Fla. crippled the presidential election.
QUESENBERY: I suddenly realized that what was wrong was something I knew about, right, which was design.
ELLIS: At the time, Quesenbery was in the field of usability. She worked with places like Amtrak and eBay making it easier for users to buy and bid. Post-election, she pivoted12 exclusively to voting materials. Since then, she says she's seeing real improvement within California, Virginia, even New York. But other counties stay static, constrained13 by old technology, arcane14 laws and tradition.
TINA OLIVIERO: It's basically always stayed pretty much the same.
ELLIS: Tina Oliviero was in charge of this year's design for Chenango County, N.Y. When I gave her a call at the county's board of elections late last week, she was still tallying15 ballots. She says it looks like most voters have filled in the ovals just fine.
OLIVIERO: We do have voters that don't fill it in, and they X or check.
ELLIS: Quesenbery says this may be because the directions are located at the bottom of the ballot. But Oliviero says the instructions are clear.
OLIVIERO: I feel that it makes it simple, and it makes it so people should know. You fill the oval in, and then you cast your ballot.
ELLIS: The Brennan Center for Justice estimates tens of thousands of votes are lost each year to tiny mistakes like these. It's not just the voting portion of the ballot where people stumble. In several states, signatures on the ballots are supposed to match the signatures on file. If they don't, the vote gets thrown out. Here, Quesenbery prescribes a big box with an X.
QUESENBERY: That nice, big X tells you that at the end of this form, this is the thing that signs and seals it.
ELLIS: And above the box, there would be instructions.
QUESENBERY: Write within the lines. Your signature will be matched.
ELLIS: Simple - just like voting should be.
Rebecca Ellis, NPR News, Washington.
1 ballot | |
n.(不记名)投票,投票总数,投票权;vi.投票 | |
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2 ballots | |
n.投票表决( ballot的名词复数 );选举;选票;投票总数v.(使)投票表决( ballot的第三人称单数 ) | |
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3 overtime | |
adj.超时的,加班的;adv.加班地 | |
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4 byline | |
n.署名;v.署名 | |
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5 civic | |
adj.城市的,都市的,市民的,公民的 | |
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6 statute | |
n.成文法,法令,法规;章程,规则,条例 | |
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7 illustrated | |
adj. 有插图的,列举的 动词illustrate的过去式和过去分词 | |
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8 emblems | |
n.象征,标记( emblem的名词复数 ) | |
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9 democrats | |
n.民主主义者,民主人士( democrat的名词复数 ) | |
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10 stilted | |
adj.虚饰的;夸张的 | |
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11 cascade | |
n.小瀑布,喷流;层叠;vi.成瀑布落下 | |
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12 pivoted | |
adj.转动的,回转的,装在枢轴上的v.(似)在枢轴上转动( pivot的过去式和过去分词 );把…放在枢轴上;以…为核心,围绕(主旨)展开 | |
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13 constrained | |
adj.束缚的,节制的 | |
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14 arcane | |
adj.神秘的,秘密的 | |
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15 tallying | |
v.计算,清点( tally的现在分词 );加标签(或标记)于;(使)符合;(使)吻合 | |
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16 miller | |
n.磨坊主 | |
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