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(单词翻译:双击或拖选)
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Arctic Monkeys are not only high-profile because of their massive3 success. They achieved their success thanks to the Internet. Usually a new band signs to a record company and it is through marketing4 and promotion5 that people then buy singles. The single sales then get the band into the charts and they become popular that way.
However, Arctic Monkeys became well-known in a slightly different way. Back in 2003 when the band first started, they handed out CDs at their gigs. Certain fans liked the music so much that they put the music up on the web. The general public gained access to this music because it was on the Internet and, because people liked the music, the band’s popularity6 increased.
The band’s popularity was starting to get noticed by major radio stations in the UK. When the band appeared at two major UK music festivals in the summer of 2005, they were quite low down in the billing. However, an unusually large crowd turned up because music fans knew the band’s music from the Internet.
Arctic Monkeys released their first single in October 2005. Previous to that, their music had only been available to download on the Internet. When they did finally release a single and an album, they both shot to the top of the charts.
Music fans welcome the use of the Internet this way - Arctic Monkeys became popular simply because people liked their music when they heard it. There was no hype and no marketing campaign. Many people are saying this is a taste of things to come. As music downloads continue to increase in popularity, we can expect to see more and more bands make it big in this way.
GLOSSARY 词汇表 |
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straight to number one debut high-profile handed out up on the web gained access low down in the billing download hype a taste of things to come |
charts record-breaking signs to a record company gigs general public to get noticed turned up shot to the top of the charts campaign make it big |
1 Arctic | |
adj.北极的;n.北极 | |
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2 debut | |
n.首次演出,初次露面 | |
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3 massive | |
adj.巨大的,大规模的,大量的,大范围的 | |
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4 marketing | |
n.行销,在市场的买卖,买东西 | |
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5 promotion | |
n.提升,晋级;促销,宣传 | |
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6 popularity | |
n.普及,流行,名望,受欢迎 | |
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