世界品牌博览：香奈儿

创始人Coco Chanel（原名：Gabrielle Bonheur Chanel ；中文名：加布里埃·可可·香奈儿）于1910年在法国巴黎创立香奈儿品牌。该品牌产品种类繁多，有服装、珠宝饰品及其配件、化妆品、护肤品、香水等，每一类产品都闻名遐迩，特别是香水与时装。 香奈儿（CHANEL）是一个有着整整百年历史的著名品牌，其时装设计永远保持高雅、简洁、精美的风格。Coco Chanel善于突破传统，早在20世纪40年代就成功地将“五花大绑”的女装推向简单、舒适的设计。

Chanel is a Paris-based fashion house founded in 1909 by Gabrielle “Coco” Chanel. She operated on her design maxim¹ that "simplicity² is the keynote of all true elegance³". Chanel has an unrivalled reputation for quality and style. Its iconic products include haute couture, perfumes, jewellery, bags and purses, and fashion accessories. The history of the company is full of glitz, glamour⁴, movie stars and top fashion designers. Marilyn Monroe helped make the perfume Chanel No. 5 famous in the 1950s and Hollywood actresses have contributed to the glamour since. Chanel operates over 200 boutiques across the globe, always in upmarket shopping districts or ritzy department stores. Such is Chanel’s popularity and pull, it constantly has to fight battles to stop the illegal counterfeiting⁵ of its goods.

 

1 maxim   

n.格言，箴言

参考例句：

• Please lay the maxim to your heart.请把此格言记在心里。
• "Waste not,want not" is her favourite maxim.“不浪费则不匮乏”是她喜爱的格言。

2 simplicity   

n.简单，简易；朴素；直率，单纯

参考例句：

• She dressed with elegant simplicity.她穿着朴素高雅。
• The beauty of this plan is its simplicity.简明扼要是这个计划的一大特点。

3 elegance   

n.优雅；优美，雅致；精致，巧妙

参考例句：

• The furnishings in the room imparted an air of elegance.这个房间的家具带给这房间一种优雅的气氛。
• John has been known for his sartorial elegance.约翰因为衣着讲究而出名。

4 glamour   

n.魔力，魅力；vt.迷住

参考例句：

• Foreign travel has lost its glamour for her.到国外旅行对她已失去吸引力了。
• The moonlight cast a glamour over the scene.月光给景色增添了魅力。

5 counterfeiting   

n.伪造v.仿制，造假( counterfeit的现在分词 )

参考例句：

• He was sent to prison for counterfeiting five-dollar bills. 他因伪造5美元的钞票被捕入狱。 来自辞典例句
• National bureau released securities, certificates with security anti-counterfeiting paper technical standards. 国家质量技术监督局发布了证券、证件用安全性防伪纸张技术标准。 来自互联网