BEP 33 ADV – Presentations: Closing Down & Summarizing

As we mentioned a while back in BEP 101 (Click this link to listen to the podcast), a strong introduction is important to give your audience a reason for listening. Similarly, a strong conclusion is very important to leaving your audience with a great impression and giving them a clear message about what action to take.

So what structure should you use to close down a presentation? We suggest this simple format¹:

1. Give your audience a clear signal that your are going to finish.
2. Briefly² summarize the main points of your presentation.
3. State your recommendation or give your call to action—let your audience know what you want them to do.
4. Finish off by thanking your listeners and inviting³ questions or discussion.

In today’s listening we’ll be exploring this format. The listening takes place at Harper-Tolland, a major global producer of special purpose steel. Last year Harper-Tolland launched a new product line but the sales results in Europe have been quite disappointing. Nicholas Fischer, the new regional sales director for Harper-Tolland, has been hired to fix the problem. He is just finishing off a presentation in which he has been discussing his proposal.

1 format   

n.设计，版式；[计算机]格式，DOS命令:格式化(磁盘)，用于空盘或使用过的磁盘建立新空盘来存储数据；v.使格式化，设计，安排

参考例句：

• Please format this floppy disc.请将这张软盘格式化。
• The format of the figure is very tasteful.该图表的格式很雅致。

2 briefly   

adv.简单地，简短地

参考例句：

• I want to touch briefly on another aspect of the problem.我想简单地谈一下这个问题的另一方面。
• He was kidnapped and briefly detained by a terrorist group.他被一个恐怖组织绑架并短暂拘禁。

3 inviting   

adj.诱人的，引人注目的

参考例句：

• An inviting smell of coffee wafted into the room.一股诱人的咖啡香味飘进了房间。
• The kitchen smelled warm and inviting and blessedly familiar.这间厨房的味道温暖诱人，使人感到亲切温馨。