中国企业竞相在自己的产品上使用伊万卡的名字

 　　Ivanka Trump¹ has never been more famous. As the daughter of the President of the United States, she is influential² purely³ because of who she is - The New York Times called Ivanka “the most influential first daughter since Alice Roosevelt Longworth.”

　　伊万卡特朗普从来没有这么出名过。作为美国总统的女儿，她完全是靠自己的身份才获得这么大的影响力的——《纽约时报》称伊万卡为“自爱丽丝罗斯福以来最富有影响力的第一女儿。”

　　Yes, controversy⁴ swirls⁵ around her fashion brand, but her name alone carries power, which is not being lost on businesses around the world.

　　是的，虽然围绕着她的服装品牌还尚有一丝争议，但是她的名字本身就富含着强大的力量，全世界的企业都竞相使用她的名字。

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　　In China in particular, there's been a lot of interest in the power of Ivanka, where at least 65 people and companies have submitted applications to use her name as a trademark⁶ for their products, according to the South China Morning Post.

　　在中国尤甚，人们对伊万卡这个名字的力量产生了浓厚的兴趣，至少有65个人及公司申请使用她的名字来作为自己产品的商标，南华早报报道。

　　Ivanka's popularity in China has soared since her visit to the country earlier this month, and now companies are scrambling⁷ to associate their products with the first daughter.

　　本月早些时候伊万卡访问中国后，其在中国的名气大涨，现在很多公司都竞相的把自己公司的产品同第一女儿联系起来。

　　Applications have been submitted for products ranging from weight-loss aids and wallpaper to sanitary⁸ towels and alcohol.

　　这些商标申请的产品包括了瘦身辅助设备，壁纸，卫生巾和酒精等等。

1 trump   

n.王牌，法宝；v.打出王牌，吹喇叭

参考例句：

• He was never able to trump up the courage to have a showdown.他始终鼓不起勇气摊牌。
• The coach saved his star player for a trump card.教练保留他的明星选手，作为他的王牌。

2 influential   

adj.有影响的，有权势的

参考例句：

• He always tries to get in with the most influential people.他总是试图巴结最有影响的人物。
• He is a very influential man in the government.他在政府中是个很有影响的人物。

3 purely   

adv.纯粹地，完全地

参考例句：

• I helped him purely and simply out of friendship.我帮他纯粹是出于友情。
• This disproves the theory that children are purely imitative.这证明认为儿童只会单纯地模仿的理论是站不住脚的。

4 controversy   

n.争论，辩论，争吵

参考例句：

• That is a fact beyond controversy.那是一个无可争论的事实。
• We ran the risk of becoming the butt of every controversy.我们要冒使自己在所有的纷争中都成为众矢之的的风险。

5 swirls   

n.旋转( swirl的名词复数 )；卷状物；漩涡；尘旋v.旋转，打旋( swirl的第三人称单数 )

参考例句：

• Swirls of smoke rose through the trees. 树林中升起盘旋的青烟。 来自辞典例句
• On reaching the southeast corner of Himalaya-Tibet, It'swirls cyclonically across the Yunnan Plateau. 在到达喜马拉雅--西藏高原东南角处，它作气旋性转向越过云南高原。 来自辞典例句

6 trademark   

n.商标；特征；vt.注册的…商标

参考例句：

• The trademark is registered on the book of the Patent Office.该商标已在专利局登记注册。
• The trademark of the pen was changed.这钢笔的商标改了。

7 scrambling   

v.快速爬行( scramble的现在分词 )；攀登；争夺；（军事飞机）紧急起飞

参考例句：

• Scrambling up her hair, she darted out of the house. 她匆忙扎起头发，冲出房去。 来自《现代英汉综合大词典》
• She is scrambling eggs. 她正在炒蛋。 来自《简明英汉词典》

8 sanitary   

adj.卫生方面的，卫生的，清洁的，卫生的

参考例句：

• It's not sanitary to let flies come near food.让苍蝇接近食物是不卫生的。
• The sanitary conditions in this restaurant are abominable.这家饭馆的卫生状况糟透了。