VOA 商务英语 lesson31

Tip(诀窍)，resistance¹
F: take up(获得) any sales tips?
M: sure, give you 10% off and let you loose (放任自由)in my store
F: I admit it. My sales resistance（对推销的抵制力） is low.
M: your sales resistence is not existent.
F: I’m a pushover（容易被打败的人，此处指耳朵软） for the soft sale(劝诱推销).
M: and be adressed by your name
F: I can‘t help it. It makes me feel special, valued and important.
M: you are a salesperson’s dream customers(梦寐以求的顾客)
Q: what doesn’t she have?
A: sales resistance.
Dialog² 2:
F：now you are thinking about what the customer likes.
M: I’m thinking about what you like, and whether you are the norm(代表性事物)
F: let’s find out, let’s do a market test.
M: what kind of market test?
F: let’s outsource some professional³ shoppers.
M: professional shoppers?
F:Let’s send them in to shop at your store.
M: and they’ll report back on their experience.
Q:what does she want to outsource?
A: professional shoppers
Dialog 3:
F: they’ll shop and they’ll do a spot survey(抽样调查).
M: you mean talk to the customers?
F: once a customer has left the store, our professional shoppers will ask them about their shopping experience.
M: is the spot check reliable⁴?
F: it’ll give us an indication(启示), it ‘ll tell us where we need to look further.
M: it’ll tell us how to improve our customer service.
F: it’ll give us an ideal（大致的观点）, we may need to do more research.
M: Let’s do it fast.My business is hurting.
Q: what needs to be improved?
A: customer service.

Small talks?(否认)
――so you don't like your new boss.
-----I never said that/who told you that?/not me/I think you misundertood What I said.

1 resistance   

n.抵抗力，反抗，反抗行动；阻力，电阻；反对；adj.抵抗的

参考例句：

• Very little resistance was put up by the enemy.敌人没怎么进行抵抗。
• An aircraft has to overcome the resistance of the air.飞机须克服空气的阻力。

2 dialog   

n.对话，对白

参考例句：

• At last there can be a reasonable dialog between our two governments.我们两国最后终于能理智地进行对话了。
• Address every primary view and dialog possible.要尽可能考虑到所有主要的视图和对话。

3 professional   

adj.专业的；职业的；n.专业人员；职业运动员

参考例句：

• He is a professional tennis player.他是一名职业网球运动员。
• I need a professional to sort out my finances.我需要专业人士为我管理财务。

4 reliable   

adj.可信赖的；可靠的

参考例句：

• I'm afraid the information is not reliable.恐怕消息不可靠。
• Do you think she's reliable?你看她这个人可靠吗？