财富精英励志演讲86:在疯狂中我们看到了天才(6)

 　　But we haven't been doing a good enough job here. As an example, there is something like 10 to 15% of Mac sales which can be traced directly back to people using Adobe¹ Photoshop as their power application, right? When was the last time you saw Adobe and Apple co-marketing Photoshop? When was the last time we went to Adobe and said how do we make a computer that will run Photoshop faster? These things haven't been as cohesive² as they should have been. I think we're going to start proactively focusing much more on how we do these things.

　　不过我们并没有在这方面做得足够好，比如，这儿有大概 10%~15%的Mac电脑销售可以直接追溯到Adobe图像处理的使用者，对吧？上一次你们看到Adobe 和苹果联合开发的Photoshop是什么时候？上一次我们去Adobe并且说怎么能使计算机更快地运行Photoshop是什么时候？这些事情并没有很好地结合在一起。我想我们要开始积极主动地把更多精力倾注到这些事情上了。

　　The second market is one that's very close to my heart. It is education. Apple put the first computers in education. Apple did it again with the Macintosh. And Apple is still the dominant³ leader in education. Now, I'm going to ask you a question. Who is the largest education company in the world? The answer is Apple. Apple is the single largest education supplier to education in the world. We are the single largest education company in the world. Now, I've asked 100 people at Apple this, and only two have thought of Apple. It's incredible; the position Apple still has in education. 60% of all computers in education are Apples. 64% of computers teachers use are Apples. It's a $2 to 2.5 billion business for Apple every year. What an incredible foundation to build off of. What an incredible legacy⁴ to build off of.

　　第二个市场是我非常关心的，这就是教育领域。苹果的第一台计算机就用在了教育行业，而Mac电脑又是如此。并且，苹果现在依然是教育领域的绝对领导者。现在我要问你们一个问题：谁是世界上最大的教育公司？答案是苹果。苹果是世界上唯一的最大的教育供应商，我们是世界上唯一的最大的教育公司。在苹果我问过这个问題，—百个人里只能有两个人想到这个层面。这样的地位太令人不可思议了，教育领域60%的计算机是苹果的，并且老师使用的计算机中有 64%是苹果电脑。所以这两者加起 来，每年能为苹果带来20至25亿美元的利润，这是一个多么不可思议的基数，一笔多么不可思议的财富！

1 adobe   

n.泥砖，土坯，美国Adobe公司

参考例句：

• They live in an adobe house.他们住在一间土坯屋里。
• Adobe bricks must drived dried completely before are used.土坯砖块使用前一定要完全干燥。

2 cohesive   

adj.有粘着力的；有结合力的；凝聚性的

参考例句：

• She sealed the parcel with cohesive tape.她用粘胶带把包裹封起来。
• The author skillfully fuses these fragments into a cohesive whole.作者将这些片断巧妙地结合成一个连贯的整体。

3 dominant   

adj.支配的，统治的；占优势的；显性的；n.主因，要素，主要的人(或物)；显性基因

参考例句：

• The British were formerly dominant in India.英国人从前统治印度。
• She was a dominant figure in the French film industry.她在法国电影界是个举足轻重的人物。

4 legacy   

n.遗产，遗赠；先人(或过去)留下的东西

参考例句：

• They are the most precious cultural legacy our forefathers left.它们是我们祖先留下来的最宝贵的文化遗产。
• He thinks the legacy is a gift from the Gods.他认为这笔遗产是天赐之物。