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大学体验英语第二册Unit3-Passage A

时间:2007-01-16 16:00来源:互联网 提供网友:belle0920   字体: [ ]
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    (单词翻译:双击或拖选)

The Victim
You could call me a shop-a-holic, as most of my friends do, but I call myself a lover of fashion. Sitting in my room, I look in my closet at all my belongings1 and wonder what else I want to buy. Abercrombie, Guess, J Crew and Ralph Lauren are just a few of the name-brand items that clutter2 my room. And I want more. I've never stopped to question whether I'm getting what I'm paying for, though I've always been a "smart" shopper, a sale shopper. But, as I learn more about my future field, marketing3, I realize that I am a victim of advertising4. All the things I want and buy are influenced by what magazines, television, and other advertisers tell me I need to buy.  

 Everyone wears clothes. They can be a statement, a style, or a definition of who you are. They can also be a simple necessity. For me, clothing has meant different things. As a child, I wore what my mother gave me or the hand-me-downs from my sister. I never questioned how I looked, but I liked to dress up.  

 In middle school, I became more concerned with my appearance, like most girls. But as I progressed to high school, advertising became a big influence. Boys began to notice girls, and all the girls wanted to look good. The clothing in high school became something that defined you; it identified you with a certain group. Wearing Abercrombie jeans meant you were the preppy all-American girl, a Guess shirt meant you were the snobby5 rich girl, and anything worse or less than that was unacceptable.  

 In college, advertising hit me in a different way. College is a place where typically no one knows you at first, so you can be whoever you want to be. There are so many students and such a variety of people that clothing begins to define you less and less and your personality begins to define you more and more. Everyone is growing and changing and beginning to learn who they really are. Yet my friends and I still turn to advertising, now not only to stay in fashion but more so to find our own style. In my quest for identity, the style of clothing I choose reflects me. It shows my personality and shows what type of person I am.  

 Despite my choice to have my clothing reflect and not define me, I remain a victim of advertising. Although I look to ads for the upcoming styles, I am still affected6 by the underlying7 images behind them. Advertising reflects society and also adds to societal definitions. Advertisers show us people around us, yet they choose only a certain look. By showing us just these people, they are defining those few as the beautiful people. Advertising feeds off human insecurities and makes us want to be like these beautiful people. Our insecurities with wanting to be popular and wanting to be loved are used against us. Society fosters the fascination8 that we should not be who we are, and advertisers use this to influence us to believe certain messages. If we do not look like the models, we are not beautiful. If we are not thin and curvy we are not attractive. Even if we have great personalities9, most people will not like us if we are not physically10 beautiful. 

 Advertisers use our weaknesses to tell us what is new, what we should be like, what is cool, and what is hot. Because human nature makes us want to be popular and glamorous11, we follow the lead ads give us. Is it the victim's fault for believing, or the fault of society for allowing advertisers to do so? These are the questions I often ask myself as I enter the field of marketing. It is very easy to use human insecurities as a means of targeting consumption, but is it right? How will we ever know unless we step back and stop reading magazines and watching television? Until then, I will remain a victim of advertising. And so will almost everyone else. 


点击收听单词发音收听单词发音  

1 belongings oy6zMv     
n.私人物品,私人财物
参考例句:
  • I put a few personal belongings in a bag.我把几件私人物品装进包中。
  • Your personal belongings are not dutiable.个人物品不用纳税。
2 clutter HWoym     
n.零乱,杂乱;vt.弄乱,把…弄得杂乱
参考例句:
  • The garage is in such a clutter that we can't find anything.车库如此凌乱,我们什么也找不到。
  • We'll have to clear up all this clutter.我们得把这一切凌乱的东西整理清楚。
3 marketing Boez7e     
n.行销,在市场的买卖,买东西
参考例句:
  • They are developing marketing network.他们正在发展销售网络。
  • He often goes marketing.他经常去市场做生意。
4 advertising 1zjzi3     
n.广告业;广告活动 a.广告的;广告业务的
参考例句:
  • Can you give me any advice on getting into advertising? 你能指点我如何涉足广告业吗?
  • The advertising campaign is aimed primarily at young people. 这个广告宣传运动主要是针对年轻人的。
5 snobby 667d10674990d20663977c10de67e90a     
a.虚荣的
参考例句:
  • Can I really tell my snobby friends that I now shop at-egads-Walmart? 天呐,我真得好意思告诉那帮势利的朋友们我在沃尔玛买东西?
6 affected TzUzg0     
adj.不自然的,假装的
参考例句:
  • She showed an affected interest in our subject.她假装对我们的课题感到兴趣。
  • His manners are affected.他的态度不自然。
7 underlying 5fyz8c     
adj.在下面的,含蓄的,潜在的
参考例句:
  • The underlying theme of the novel is very serious.小说隐含的主题是十分严肃的。
  • This word has its underlying meaning.这个单词有它潜在的含义。
8 fascination FlHxO     
n.令人着迷的事物,魅力,迷恋
参考例句:
  • He had a deep fascination with all forms of transport.他对所有的运输工具都很着迷。
  • His letters have been a source of fascination to a wide audience.广大观众一直迷恋于他的来信。
9 personalities ylOzsg     
n. 诽谤,(对某人容貌、性格等所进行的)人身攻击; 人身攻击;人格, 个性, 名人( personality的名词复数 )
参考例句:
  • There seemed to be a degree of personalities in her remarks.她话里有些人身攻击的成分。
  • Personalities are not in good taste in general conversation.在一般的谈话中诽谤他人是不高尚的。
10 physically iNix5     
adj.物质上,体格上,身体上,按自然规律
参考例句:
  • He was out of sorts physically,as well as disordered mentally.他浑身不舒服,心绪也很乱。
  • Every time I think about it I feel physically sick.一想起那件事我就感到极恶心。
11 glamorous ezZyZ     
adj.富有魅力的;美丽动人的;令人向往的
参考例句:
  • The south coast is less glamorous but full of clean and attractive hotels.南海岸魅力稍逊,但却有很多干净漂亮的宾馆。
  • It is hard work and not a glamorous job as portrayed by the media.这是份苦差,并非像媒体描绘的那般令人向往。
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