2016年CRI HK Toy Show-Asia's Largest Toy Fair Bets on Chinese Baby Boom

 

A wide variety of toys are displayed at the Hong Kong Toys and Games Fair - and children can't get enough of them.

Toy manufacturers are expecting a sharp increase in sales in 2016.

Franki Tse, China Market CEO of baby products' manufacturer Goodbaby, says the unfavorable economic situation will not stop the willingness of Chinese parents to purchase products for their kids.

"We have already seen there's a potential for sales growth. Although the economic situation in China was not strong last year, we see a lot of parents who want to have a second child in the coming years. We will see the effect of the new family planning policy taking hold by the second half of this year."

The company is presenting its brand new twin baby stroller at the fair to meet the potential needs of parents who intend to have a second child.

Yeung Chi-kong, executive adviser¹ of The Toys Manufacturers' Association of Hong Kong, is also confident in the market.

"We expect to have about 2.4million newborns extra to the 15 million annually². So by that, we've calculated, it would be approximately five percent growth, in other means, it would be around 75 billion RMB extra spending in the coming year."

Hong Kong based educational toys maker³ 4M Industrial Development has augmented⁴ its products with reality technology, targeting children who have siblings⁵.

Wong Ying-kit is a designer at the company.

He says children can learn simple science and concepts of protecting the environment from educational toys. They can also build up better relationships with their parents or siblings by cooperating to re-image the dinosaur⁶ in the augmented reality technology game.

"The theory behind AR technology is to combine virtual reality and reality. There are lots of products using AR technology in the general market, but they are relatively⁷ rare in the toy market. Our company is launching toys with the new technology this year. We hope to attract customers from different ages."

About 2,800 exhibitors from around the world are showcasing both traditional and innovative⁸ toys, along with baby and mother-care products, attracting buyers from 65 countries and regions to the show.

The Hong Kong Toys and Games Fair runs till ends of Thursday at the city's Convention and Exhibition Centre.

For CRI, this is Ryan Price.

1 adviser   

n.劝告者，顾问

参考例句：

• They employed me as an adviser.他们聘请我当顾问。
• Our department has engaged a foreign teacher as phonetic adviser.我们系已经聘请了一位外籍老师作为语音顾问。

2 annually   

adv.一年一次，每年

参考例句：

• Many migratory birds visit this lake annually.许多候鸟每年到这个湖上作短期逗留。
• They celebrate their wedding anniversary annually.他们每年庆祝一番结婚纪念日。

3 maker   

n.制造者，制造商

参考例句：

• He is a trouble maker，You must be distant with him.他是个捣蛋鬼，你不要跟他在一起。
• A cabinet maker must be a master craftsman.家具木工必须是技艺高超的手艺人。

4 Augmented   

adj.增音的 动词augment的过去式和过去分词形式

参考例句：

• 'scientists won't be replaced," he claims, "but they will be augmented." 他宣称：“科学家不会被取代；相反，他们会被拓展。” 来自英汉非文学 - 科学史
• The impact of the report was augmented by its timing. 由于发表的时间选得好，这篇报导的影响更大了。

5 siblings   

n.兄弟，姐妹( sibling的名词复数 )

参考例句：

• A triplet sleeps amongst its two siblings. 一个三胞胎睡在其两个同胞之间。 来自《简明英汉词典》
• She has no way of tracking the donor or her half-siblings down. 她没办法找到那个捐精者或她的兄弟姐妹。 来自时文部分

6 dinosaur   

n.恐龙

参考例句：

• Are you trying to tell me that David was attacked by a dinosaur?你是想要告诉我大卫被一支恐龙所攻击？
• He stared at the faithful miniature of the dinosaur.他凝视著精确的恐龙缩小模型。

7 relatively   

adv.比较...地，相对地

参考例句：

• The rabbit is a relatively recent introduction in Australia.兔子是相对较新引入澳大利亚的物种。
• The operation was relatively painless.手术相对来说不痛。

8 innovative   

adj.革新的，新颖的，富有革新精神的

参考例句：

• Discover an innovative way of marketing.发现一个创新的营销方式。
• He was one of the most creative and innovative engineers of his generation.他是他那代人当中最富创造性与革新精神的工程师之一。