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(单词翻译:双击或拖选)
The mascot1, Kangkang, debuted2 on Thursday.
It's based on a colored ink prototype painted by well-known Chinese artist Han Meilin.
The 80-year-old is the man behind the famous "fuwa," the mascots3 for the Beijing Olympic Games in 2008.
For the Spring Festival mascot, his design is a smiling monkey with only its round, hairy head in view, with his face in yellow, emerald green and rose.
Upon its release, criticism was almost immediate4.
Numerous people have criticized the 3-D image for being either ugly or in bad taste.
Others say the body that has since been added to the original has also ruined Han Meilin's original idea.
And others have taken issue with the design itself, particularly the puffy areas below each of the monkey's ears which, Han says, is how a monkey's cheeks swell5 up when chewing.
3-D animation6 designers, including Zhao Xiansheng, are suggesting the monkey's design has gone against certain principles.
"A popular face is important for a cartoon figure, which can make the artwork itself more attractive to audiences. But obviously, this thing is not like that."
Han Meilin began working on the design of the monkey after being commissioned by China Central Television in November.
He says his design is inspired by the Monkey King of Chinese legend to create the image, and says he decided7 on the colors for its face based on Chinese cultural tradition.
Han Meilin says he was not shown the 3-D model before it was made public.
3-D designer Zhao Xiansheng is suggesting traditional painting isn't normally useful when it comes to 3-D designs.
"Creating a 3-D work is quite different from painting a 2-D picture. It requires a lot more thought when it comes to shading, color schemes and motion design. It would have been better if the monkey was animated8 first."
With more than a decade of experience in the sector9, Zhao Xiansheng admits Chinese 3-D animators still need to hone their skills when it comes to the artistic10 side of things.
"China has some of the leading 3-D animation techniques in the world. However, Chinese 3-D designers are still somewhat weak when it comes to imagination and artistic expression."
The monkey's name, Kang Kang, means health in Chinese.
It's the first mascot ever produced for China Central Televisions's annual Spring Festival Gala.
This year's gala will be aired on February 7th, which is the eve of this year's Spring Festival.
CCTV has yet to respond to the criticism about Kang Kang's look.
For CRI, this is Liu Yuanhui.
1 mascot | |
n.福神,吉祥的东西 | |
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2 debuted | |
初次表演,初次登台(debut的过去式与过去分词形式) | |
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3 mascots | |
n.吉祥物( mascot的名词复数 ) | |
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4 immediate | |
adj.立即的;直接的,最接近的;紧靠的 | |
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5 swell | |
vi.膨胀,肿胀;增长,增强 | |
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6 animation | |
n.活泼,兴奋,卡通片/动画片的制作 | |
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7 decided | |
adj.决定了的,坚决的;明显的,明确的 | |
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8 animated | |
adj.生气勃勃的,活跃的,愉快的 | |
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9 sector | |
n.部门,部分;防御地段,防区;扇形 | |
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10 artistic | |
adj.艺术(家)的,美术(家)的;善于艺术创作的 | |
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